Peel Liqueurs in The Beverage Journal.

Posted on August 10, 2014 in Connecticut

Connecticut’s Peel Liqueurs got into the swing of things with June’s Travelers Pro Championship (TPC) in Hartford. Peel sponsored the ESPN Radio 97.9 broadcast, which included commercials, endorsements and a web presence. The TPC was held at River Highlands, Cromwell, while guests and pros stayed in Hartford. Peel’s visibility included a signature cocktail called the “Arnold Peel Mers,” made of Peel Limoncello, iced tea and Tito’s Handmade Vodka, given out as samples at The Marriott as pros checked in. Peel’s partnering with Wood N’ Tap on a related event led to the inclusion of the Arnold Peel Mer on the restaurant’s cocktail menu.